Shade7 Venice Umbrellas Create Vibrant Burst Of Colour For Zeffer Brewing

16 June 2025
Zeffer's delicious, locally-crafted beverages evoke the best of what Kiwis value when relaxing, and Shade7's Venice umbrella offers the perfect pairing, providing branded shade for those sweet and sunny summer days.

New Zealand brewery Zeffer has made a splash here in New Zealand and overseas with their delicious ciders, soft drinks and original RTDs. Crafted, brewed and distilled in the Hawkes Bay (the ‘fruit bowl of New Zealand’), Zeffer beverages evoke the best of what Kiwis value when relaxing: being surrounded by natural beauty, the company of good friends, and the leisure to enjoy drinks that carry the taste of sunshine.Zeffer header for blog off their website edited

From innovations such as zero alcohol passionfruit cider and RTDs like ‘Hazy alcoholic lemonade with Pineapple’ and ‘Hazy Alcoholic Ginger Beer’, to traditional fruit ciders, lemonade and ginger beer, Zeffer brews have become a welcome staple in supermarket, café and home coolers throughout New Zealand and are served on tap locally and abroad.

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With Zeffer drinks being savoured at bars and cafes across the country, adding the Zeffer brand to the visual presence of outdoor umbrellas – a hospitality industry essential – was a smart branding step. Shade7 made the choice of umbrella easy, with their generous 3.1 Venice umbrella in yellow and the black Zeffer logo a standout on the bright panels. The power of branded umbrellas paired with the ambience of outdoor entertaining is significant.

Zeffer

The Venice range is especially favoured by breweries, vineyards and cafés due to its elegantly light yet extremely strong build with aluminium pole and slender fibreglass arms (think fishing rod).

Sporting and events teams seeking shade in challenging locations for more than just a season or two find the Venice to be the perfect solution. No heavier than 11kgs, a secured Venice’s wind resistance ranges from 50-80kph. The 3.1 octagonal umbrella is the largest size in the Venice range, with the 2.6 octagonal being the most frequently ordered size for smaller spaces.

Saint Kentigerns School Rowing Venice

Shade7 is New Zealand’s leading manufacturer of premium outdoor umbrellas for residential and commercial use, with breweries and bars, vineyards, cafes and restaurants, pacific resorts, hotels, universities, childcare centres, retirement villages and more choosing Shade7’s premium, durable centre pole and cantilever umbrellas as their shade solution.

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What makes Shade7 outdoor umbrellas so good? Shade7’s focus on quality and performance means that each umbrella model is designed and engineered for strength and durability as well as appearance, using the best materials suitable even for challenging coastal conditions. Shade7 is committed to continuous improvement, and innovations for enhanced customer experience are constantly rolled out in the Shade7 range.

St Kents Riviera Umbrellas SKEN

Shade7 umbrella models range in size from the new-addition Venice pop-up 1.9m square to the largest Riviera Cantilever 4.5m octagonal, the moveable telescopic 3.5 square Alfresco and the semi-permanent 5m square Tempest.

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For advice and guidance on the best Shade7 umbrellas for your business, contact the experienced team, or visit the beautiful Shade7 showroom at 1096 Great South Road, Mt Wellington to view the range in person.

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